Norse Group’s joint venture model

At Norse Group, we believe in partnerships that put people first. We’ve earned a strong reputation for building meaningful joint ventures with local authorities across the UK, that bring tangible, lasting benefits to councils, their employees and the communities that they serve. Our model is designed to be flexible, efficient, and focused on long-term success, offering a more sustainable and community-driven alternative to traditional outsourcing methods.

Our joint venture model gives councils more control over how services are delivered, while also providing the support and expertise needed to enhance those services. By co-owning the partnership with Norse Group, councils gain the flexibility to meet local needs, benefit from cost efficiencies, and adapt quickly to changing priorities—without the risks and complexities that can often come with outsourcing.

How it works

Through our partnership model, Norse Group and the local authority create a new joint venture company, which is co-owned by both parties. Services and employees are transferred to the joint venture, and the profits are shared. This approach gives councils more control and influence over the services that matter most to them, while Norse Group brings the expertise and sustainable practices that help drive efficiency and long-term growth.

Key benefits of a Norse Group partnership

For the council:

  • • Control and flexibility: Maintain influence over service delivery, with the ability to respond quickly to changing priorities.
  • • Cost-effectiveness: Achieve savings through operational efficiencies, reduced procurement costs, and targeted investments in technology and employee development.
  • • Profit share: Reinvest profits into the community, supporting local services and projects.
  • • Efficiency and stability: Streamline central costs like HR, IT, and finance, while benefiting from the stability of a trusted partner.
  • • Opportunities for growth: Develop new revenue streams for long-term sustainability.

For the community:

  • • Improved services: Deliver services that better meet the needs and expectations of residents.
  • • Local impact: Prioritise local suppliers and job creation, particularly for those facing barriers to employment.
  • • Environmental benefits: Drive sustainability through green technologies and environmentally conscious practices.
  • • Customer satisfaction: Provide quality and continuity, enhancing community wellbeing.

For our employees:

  • • Job security: Ensure stable and supportive working environments for local people.
  • • Career development: Encourage professional growth through training, apprenticeships, and clear progression opportunities.
  • • Employee engagement: Invest in a positive workplace culture where employees feel valued and supported.
  • • Wellbeing: Prioritise the health and welfare of employees, nurturing long-term commitment and success.

Our Environmental, Social, and Governance commitment

Environmental, Social, and Governance (ESG) principles are at the heart of Norse Group’s approach to business. Our partnerships focus not only on financial and operational success but also on aligning with your values, promoting social responsibility, and creating long-term value for your community, employees, and the environment.

Driving environmental change

Our joint ventures support councils in achieving ambitious environmental targets, reducing carbon footprints, and promoting sustainable resource management. With the help of green technologies and our in-house environmental consultancy, we’re assisting councils in reaching their net-zero goals.


Delivering social value

Norse Group’s partnerships focus on delivering social value. By supporting local businesses, offering job opportunities, and giving back to communities through charitable initiatives, we’re actively making a difference. We’re proud to contribute millions to local economies and help build a more ethically responsible workforce.


Leading with strong governance

Strong governance is integral to the success of our joint ventures. A Board of Directors, comprising both Norse Group and local authority representatives, ensures that decisions are made transparently and in the best interests of the community. Effective governance reduces risks and promotes accountability, making sure that councils can focus on what matters most.

Learn more

By choosing Norse Group, you’re forming a partnership that prioritises people, supports your values, and contributes to the prosperity of your community.

See our partnerships